AI ReFounder is an AI voice agent for ecommerce stores. It adds a call button to your storefront: shoppers tap it and talk, right from the browser, to an agent that knows your catalog, prices, and availability, answers their questions, and guides them to complete the purchase – around the clock.
It is built for sales rather than ticket deflection: the agent handles fit and sizing questions, compares products, resolves the doubts that block a purchase, and walks shoppers to checkout. 40% of handled calls convert to orders, measured in production.
Shopify stores install it in one click from the Shopify App Store, and the catalog syncs automatically. Stores on any other platform add the call button with a JS embed, connect a product feed, and can also give the agent a dedicated phone number (US/Canada) so it answers the store’s phone line, with call transfer to the team. The agent speaks 9 languages in 12 regional variants, remembers returning shoppers in the Shopify app, and connects to the store’s own systems through custom actions for order tracking, returns, and cancellations.
A built-in dashboard shows every call with its transcript and recording, the conversion rate, caller sentiment, and the revenue attributed to calls. Pricing is pay-as-you-go: $0.55 per minute, billed per second, with 10 free minutes to start – no subscription or monthly minimum.
